Point allows homeowners to unlock wealth from their home equity without monthly payments or interest. On the flip side, for the first time, institutional investors can now purchase fractional interests in residential properties a $26T industry. Point is a home equity marketplace. They take the biggest single asset that consumers have – i.e. the home – and make it completely liquid, divisible and tradable. Point’s first product will let homeowners ‘sell’ fractional equity in their home.

Historically, one’s home has been their greatest asset, however homeowners have not been unable to unlock the wealth a home holds. Point is changing that by making home equity a liquid and tradable asset class and by allowing homeowners to tap equity in their home without monthly payments.